Lowongan Kerja Brand Manager - Beauty Brand

Deskripsi Pekerjaan

Brand Manager

Beaudelab is a fast-growing FMCG company that focuses on beauty and wellness products. The company was first established in September 2019 as the pioneer of teeth whitening kits in Indonesia. Soon after, within only two years time, Beaudelab has served more than 1 million customers nationwide, with the best selling collagen drink, detox tea, and eyelash serum.

Continuing, Beaudelab is ready to further expand the mission to challenge the Beauty status quo through innovative beauty products.

Description & Requirements

Set brand objectives, marketing strategy and plans to leverage SOM of the brands
Utilize mix marketing tools (Endorsement, Digital Ads, Offline Billboard, Reseller Strategy, Etc) as part of the marketing strategy
Develop new products and improve existing product formulation to strengthen brand position and marketing strategy by constantly reviewing beauty market trend and customer’s insights
Evaluate brand positioning, pricing, promotion, and branding strategy when entering the market that meets sizable demands
Responsible for the promotional budget and ensuring the initiatives are launched effectively in terms of spending limits and campaign impact
Create complete analysis of market, brand performance and closely monitor all implementations
Requirements

Bachelor’s Degree in Business Administration/Business Marketing or related field with 3.0 and above GPA from reputable university
Minimum 3-5 years of working experiences in related area and managerial level
Experienced as Brand Manager in International company (L’oreal, P&G, Unilever, Shopee)
Experienced as Brand Manager in local beauty brands / platform (Avoskin, Sociolla, Storie, FemaleDaily, Somethinc, etc)
Have a strong communication skill
Deep on business acumen
Have an advanced Marketing Strategy- Analytical- and Presentation skill
Benefit:

15-30 mio IDR/month